Braskem Design Challenge Web Series returns for its second season

A YouTube success last year, the social reality show that follows the daily routine of 18 architecture and design students selected for the Braskem Design Challenge is back. This season’s first episode is available on the YouTube channel of Paulo Biacchi. The ten chapters of the second episode will tell the stories and show the creative process of each student in their development of an injected plastic product.

This 6^th Braskem Design Challenge, in partnership with Fetiche Design, Paulo Biacchi’s brand, features students from the universities FAAP, IED, Instituto Mauá, Mackenzie, São Judas and USP, who underwent immersion and training under the mentorship of Paulo himself and the designers Marcos Worms and Nicole Tomazi, with training administered by other professionals in the field, to support their development of a new solution for the home appliance market.

New episodes of the competition are available every Thursday at 9:00 p.m. To watch, just subscribe to the channel www.youtube.com/desafiodedesignbraskem or go to Paulo Biacchi’s channel.

About Braskem Design Challenge

The Design Challenge was created to introduce plastics to future architects and designers as a versatile and adaptable material that helps to solve problems and open paths to new professional opportunities. In its sixth edition, the program’s priority is to give students an experience in market development while stimulating a new mindset and new paradigms for plastic applications.

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