Casa de Apostas Arena Fonte Nova has reaffirmed its positioning as one of the most modern multi-purpose venues in Latin America. On December 20, the Bahian stadium was not only the stage for Gilberto Gil’s farewell tour, “Tempo Rei,” but also the showcase for the debut of its new and ambitious scenic lighting project.

Technology at the service of experience

The new system, composed of 478 RGB LED floodlights, represents a significant technological leap in the Arena’s management. Unlike conventional lighting, the new setup allows for the creation of light choreographies and endless color combinations, synchronized with the rhythm of each event.

For the entertainment and hospitality sector, this investment goes beyond aesthetics: it is about asset appreciation. The ability to customize the stadium’s façade and interior according to the visual identity of each concert or the colors of football clubs increases the added value for sponsors and producers.

Sustainability and efficiency

Aligned with ESG (Environmental, Social, and Governance) practices, the technological upgrade to LED lighting ensures:

• Greater energy efficiency: a significant reduction in electricity consumption compared to previous systems.

• Low maintenance: longer-lasting equipment with reduced need for technical interventions.

• Operational versatility: ease of digital control, enabling quick transitions between sports and entertainment configurations.

With its upgraded infrastructure, Arena Fonte Nova consolidates its position as the leading destination for international tours and major corporate events in Brazil’s Northeast. Through continuous investments in modernization, the Arena demonstrates that managing modern venues requires a 360-degree vision, where technology, emotion, and social responsibility come together to create memorable experiences.