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  • Eight behaviors define the Odebrecht way of being

    DATE: 01/18/2018

    Published by: Novonor

    At Odebrecht, shared values and attitudes reinforce our identity. The recently published People Policy of Odebrecht S.A. defines eight behaviors that represent our way of being.

     

    See some stories told by the team members from Odebrecht S.A. who lived them that show how these behaviors are making a difference.

     

    Learn more about these stories:

     

    Constructive and positive spirit

    André: the internship program was his port of entry into the Group

     

    André Alencar, who joined the Group as an intern, remembers how motivation has helped drive his personal and professional life. “Staying engaged has opened many doors for me at Odebrecht. Speaking collectively, a constructive and positive spirit is essential for creating new business opportunities and even new ways of working,” recalled the team member, who currently monitors administrative expenses and drafts reports for Odebrecht S.A. According to him, moving forward depends on staying motivated. “That is the spirit that drives me to do better, always.”

    Adaptability

    Bárbara and Leandro: the reputation challenge gave the communication department a new way of looking at things

    The Group’s restructuring, the repositioning of Odebrecht S.A. and the challenge of recovering our reputation imposed changes that forced the Communication department to adopt a key concept in its day-to-day activities: the capacity to adapt. “The way we communicate with team members is changing, what includes everything from the language we use to speak with people to repositioning our internal and external communication channels,” said Bárbara Rezendes, a member of the team. “Moreover, the team and the role that communication plays at the holding company also changed,” she added.

    Capacity for dialogue

    Cristina and Olga: the compliance agenda involves listening, dialoguing and debating the topic

     

    Leaving in the past any errors and acts not in keeping with best business practices is the essence of the changes that the Compliance team of Odebrecht S.A. are promoting throughout the Group. And this movement – which is anchored in new policies, controls and attitudes – requires dialogue and sharing experiences, whether with the other Compliance teams of the Businesses or with team members who share their concerns, questions and suggestions. “Our change requires direct and frank dialogue, which is essential for incorporating into our team new perceptions and insights,” recalled Cristina Lepikson, a member of the team at the holding company.

    Commitment

    Sara: the Optimization Project, which revisited the holding company’s role, showed our capacity to make bold and well-founded decisions

     

    Sara Correia works on the Planning team at Odebrecht S.A., where she is responsible for coordinating the holding company’s performance monitoring cycle. Part of her action program involves contributing to the company’s vision of the future. “Committing to what we do is crucial to achieving the expected results,” explained Sara. “We’re overcoming challenges and building a solid base from which to launch new growth cycle,” she explained. One such example was the Optimization Project, which in 2017 mobilized our leadership to review the holding company’s role to better align it with our strategy.

    Ethics, integrity and transparency

    Silvana: the Governance Policy reflects our posture of acting ethically, with integrity and transparency

     

    Silvana Vieira helped draft the new Governance Policy, which took one year to complete. All the studies, meetings with consultants, contributions from other teams, alignments with leaders of functional areas and approval by the board of directors gave way to a modern, simple document aligned with best industry practices. The new policy establishes the holding company’s role, defines the directors’ duties and qualifications and presents the communication system used in all spheres of the group. “Ethics, integrity and transparency are profoundly aligned with all of this,” she said.

     

    Creativity

    Cristiane, Fernanda, Victor and Felipe: team that will support the implementation of the new People Policy of Odebrecht S.A.

     

    The new People Policy is the consolidation of vast content, such as official documents of the Odebrecht Group, as well as the aspirations and inspirations that reflect the spirit of the time, a spirit that allows us to evolve and anticipate the demands of new times, without losing sight of our values. To construct it, the People team at Odebrecht S.A. had a big challenge on their hands: to preserve the principles and concepts of the Odebrecht Entrepreneurial Technology (TEO), while taking into account society’s evolution. The new Policy, which includes guidelines that reinforce inclusion, diversity and well-being, was drafted in light, fluid and attractive language. “We had to look beyond what we know, talk with lots of leaders and discover what traditional and cutting-edge companies were proposing in terms of format, scope and communication method,” recalled Cristiane Giansante, People Director, who helped draft the document. “Getting to know other realities enabled us to innovate without losing our essence. It was an inspiring process that challenged us to be creative,” she said.

    Spirit of Service

    Martha and Matheus: the financial planning team of the holding company works to consolidate the Group’s data and Businesses and the relations with participants in Brazilian and international financial markets.

     

    Spirit of service is the key that drives the daily agenda of Martha Melo and Matheus Rodrigues, and the foundation of virtually all of their day-to-day interactions. “Our function is to serve different stakeholders, both internal and external, from leaders and financial professionals at the Businesses to banks, the media and the financial market,” said Martha. This spirit also is the driving force of other behaviors, such as discipline, organization, cost optimization and commitment to results. “We supply people with the information they need to make decisions. If we give them the wrong data or estimate, it could lead to less-than-optimal decisions,” explained Matheus.

     

    Determination

    Marcela, Ticiana and Susan: multidisciplinary team leading challenging financial negotiations

    The economic, financial and reputational scenario of the Odebrecht Group demanded from the Financial team a new dynamic and strategy, which are essential for the company to resume its growth path and rebuild its image before society. On the frontline of this process, Marcela Drehmer, Ticiana Marianetti and Susan Barrio joined forces to establish new financial guidelines and strategies, duly grounded in legal principles, for the holding company. They already have led important negotiations to ensure the company’s survival and are conducting complex operations with the financial markets. “Surmounting this challenge was possible only thanks to the team’s determination. This is critical for overcoming the obstacles in our path, acting with self-discipline and developing solutions that guarantee results within the required timetable,” said Susan.

     

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